Founder, Fund Manager & CEO
Chris LaCour is the founder of and creative mastermind behind numerous Retreats, held in beautiful, intimate locations. The concept is simple – invite practitioners to discuss various topics (such as eDiscovery, Information Governance, Privacy, and Security) and meet with software vendors who specialize in providing solutions to those topics. The Retreats are invaluable and intimate events built by and for C-level decision makers that provide practitioners the ability to drive innovative ideas, validate strategies, and solve critical leadership challenges through peer-to-peer collaboration.
Over the years, Chris has built rapport with these practitioners and gained their trust. He created ING3NIOUS, where he worked with many in his network to develop ingenious business solutions, consisting of people and technology. His company resold software solutions of those vendors who were sponsoring the Retreats and identified consultants and advisors to assist in providing consulting services.
Investing in software companies was a natural progression as many of the CEOs asked Chris to join their advisory boards, help them with sales and marketing, and asked him to invest in their companies.
Fast forward a few years, Chris became an angel investor, investing his own money in return for equity in the software companies. Since his network had rapidly grown, he decided to create a fund to invest in more software companies, as well as other software companies who he became aware of through the Retreats.
Because of this business model, many Retreat attendees (C-level decision makers) want to invest in the fund. They ask for a Proof-of-Concept early on to ensure the software works, which leads to better investment decisions as to which software companies to invest in. By doing so, they have a vested interest in the fund and can be part of the future “big exits”.
Continuing to build on his network of thousands and building relationships with software vendors, corporations and law firms with whom he has worked, Chris has now created an investment management firm – Sub-Four Capital.
Sub-Four Capital has 3 business segments specializing in algorithmic trading, venture capital, growth capital, and buyout opportunities in Enterprise Software and B2B SaaS companies. These segments create long-term value for investors with transparency, accountability, good governance, and dynamic portfolio management.
The Experts Said
It Couldn't Be Done
For years, according to legend, experts said the human body was not capable of a 4-minute mile. They deemed it both dangerous and impossible.
In the 1940’s, the mile record was pushed to 4:01, where it stood for 9 years, as runners struggled with the idea that, maybe the experts were right. Perhaps the human body had reached its limit.
On May 6, 1954, Roger Bannister broke the 4-minute barrier, running the distance in 3:59.4. As part of his training, he relentlessly visualized the achievement in order to create a sense of certainty in his mind and body. It took a sense of extreme certainty for him to do what was considered impossible. He alone was able to create that certainty in himself without seeing any proof that it could be done.
After that barrier was crashed, the rest of the world saw that it was possible, and the previous record that had stood for 9 years was routinely broken.
“Just because they say it’s impossible doesn’t mean you can’t do it."
When you have a clearly-defined purpose, a mission, and live every moment in a state of certainty that you can achieve it, you will.
Our clearly defined purpose, along with our mission, is to create long-term value for our investors across economic cycles, with an emphasis on downside protection through sound financial performance embedded in transparency, accountability, good governance, and dynamic portfolio management.
When we compete, you win.
Join Us At The Next Retreat
Invaluable and intimate events built by and for C-level decision makers to drive innovative ideas, validate strategies and solve critical leadership challenges through peer-to-peer collaboration.